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Improve sales results with Disruptive Selling


How to grow in the Era of the empowered customer? How to survive and thrive in times of volatility, uncertainty, complexity and ambiguity? 

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Business modelling

How to implement radical new business concepts to attract, develop and retain a profitable customer base and a sustainable company?

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Lead Generation

How to implement The New Selling and generate sales qualified leads for your business via smart social and digital marketing campaigns?

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We’d love to help or assist your company with

Commercial strategy

Defining where to play and how to win. Developing new customers or developing new markets? Growing with your customers or taking away volume from competitors? Selling on price or selling on value?

Organisational design

What kind of commercial resources are needed when the customer becomes his own sales rep? What kind of people to hire when selling becomes helping? How to combine human authenticity with robotic efficiency and intelligence? 

Technology consulting

How to leverage on available technology? What kind of CRM and marketing automation platform to select? How to integrate IoT and virtual reality in your customer journey and operational efficiency? 

Value proposition review

The one-size-fits-all and the static value proposition are dead. CPI helps you with the update of your value proposition and the implementation of dynamic propositions and dynamic value matching. 

Creative concepting

With an average customer attention span of 4 seconds grabbing attention is a key driver for success. Our creative teams help you to develop messages, imaging and campaigns to get noticed. 

Lead Generation

70% of the purchasing journey is covered online. We help you to develop digital and social lead generation funnels to attract new customers.  

Interested or do you need more information?

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